I can’t just quit

I get people coming to me to quit smoking cigarettes who say to me that their friend just decided to quit smoking and they were successful, why can’t they do it?

In reality the success rate for quitting smoking using willpower is less than 7%. In fact quitting like this has nothing to do with willpower and everything to do with your top values.

We all live our lives according to our top values and when we are fulfilling our top values we do not need motivation or willpower. Smoking has a direct effect on health so if health is not one […]